Employer |
Dates |
Title |
Description |
Cisco Systems, Inc.
San Jose, California
|
2006
- Present |
Consultant,
Global Operations
|
Responsible for change
management communications activities – both internal and external
– related to Cisco’s Global Operations. Working with project
managers, develop messaging, determine appropriate communications vehicles,
and distribute approved content to those vehicles.
|
inFreeda, inc.
Menlo Park, California
|
|
Senior Manager,
Marketing Communications
|
Shape messaging, create
collateral, and assist in developing strategic marketing programs in a dynamic
startup environment.
• Marcom
- Collateral Creative & Production, Brand Messaging
- Website Messaging, including co-marketing banner creative for partner
sites
- Datasheet, Presentation, & Email Campaign creative •
PR
- Interfaced directly with external PR firm to gain exposure
- Regional: WCBS New York, KOMO Seattle, KCAL Los Angeles, The San Jose
Mercury News, WRC Washington DC
- National: The New York Times, The Wall Street Journal, USA Today, CBS's
The Early Show
• Analyst
Relations
- Collaborated with PR firm to moderate between inFreeda executives and
analysts in the Directory Assistance space
|
Get It Said Marketing
San Jose, California |
2003
- Present |
Managing
Director |
Launched
consultancy offering full-service marketing services, targeting the Fortune
500. Services include market research & analysis, closed-loop campaigns,
and collateral development. |
Cadence Design Systems, Inc.
San Jose, California |
2001 - 2002
|
Sr. Marketing Manager,
Worldwide Strategic
Sales
|
Developed marketing communications tools to promote launch of web-based
fulfillment system that controlled a $450 million revenue stream of a
$1 billion-a-year company. Collected, analyzed, and reported on direct
customer feedback to improve the system’s functionality and usability.
Developed training and promotion programs to both external customers and
internal sales team.
|
|
|
Marketing
Consultant |
Developed
both internal and external marketing collateral for company's leading-edge
service. Planned for global medial launch of product. Offered full-time
position by Cadence in March 2001. |
Clustra Systems,
Inc.
(acquired by Sun Microsystems)
Oakland, California
|
2000
- 2001 |
IT
/ Marketing
Consultant |
Constructed
and supported IT infrastructure (Windows 2000, NT, & 98) for North
America operations of an international firm. Collaborated with executive
team to develop marketing materials. |
intraWeb Information Technologies
GmbH
(now Jentro AG)
San Jose, California
Munich, Germany
|
1999
- 2000 |
Manager,
Business Development |
Established
US subsidiary / Silicon Valley presence of an overseas high-tech firm. Strategized
and evangelized company's value proposition of thin-client multi-application
kiosk network systems. |
Aspect Communications
San Jose, California
|
1998-1999 |
Technical
Programs
Consultant |
Evaluated
strategic partners and developers, qualifying them for certification and
admission into Aspect's partner program. Communicated Aspect's product strategy
to Partners and Developers. Managed information flow of third-party solutions
to Aspect channels. Created innovative partner co-marketing events at trade
shows. |
Infospace, Inc.
(now Viador)
San Mateo, California
|
1997-1998 |
Information
Systems
Specialist |
Provided
information systems support for a software startup firm by installing and
fine-tuning both hardware and software, establishing preventative maintenance
procedures, and sustaining both the Windows NT 4.0 & Windows 95 operating
systems as a single integrated domain. |
Kinko's
San Francisco / Peninsula
&
Hawaii
Regions
|
1993-1997 |
Shift Supervisor,
Computer Services
Menlo Park, CA
Manager-in-Training,
Computer Services
Palo Alto, CA
Computer Services
Coordinator
Honolulu, HI
|
Received
multiple documented commendations for delivering both exceptional customer
care and exemplary computer services in a high-pressure, multitasking environment,
thereby generating repeat business and word-of-mouth referrals from a wide
variety of satisfied clients. |
Yamano & Associates
Tokyo, Japan |
1991-1992 |
Reporting
Manager |
Reengineered
entire analysis/reporting system of a Japanese foodservice marketing firm
resulting in a 200% increase in efficiency and cost-savings. Managed all
facets of reporting to an exclusive client base of over twenty American-based
commissions. |